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Web2025Altamar Charters

Altamar Charters — luxury yacht rentals in Cancún

A Spanish-language marketing site for a Cancún yacht-charter operator with a 20+ vessel fleet, captain-included pricing from $10,000 MXN, and booking handled directly over WhatsApp.

The workaltamarcharters.com.mx
altamarcharters.com.mx
Altamar Charters homepage — luxury yacht rentals in Cancún
Services
Web apps
Stack
Next.jsSpanish-first (i18n)WhatsApp booking
The brief

Bookings happened over WhatsApp, prices drifted between agents, and the existing site read closer to a tour-operator than a luxury experience. International guests bounced before they ever reached a quote.

The brew

A bilingual ES/EN marketing site with calendar-aware availability, instant-quote pricing, and Stripe-backed deposits. The brand stays restrained; the fleet does the talking.

Outcomes

Numbers that moved.

2025 · Altamar Charters
direct bookings within 60 days
−0%
WhatsApp triage volume
0
ad spend in the first two months
0
mobile Lighthouse score

Altamar runs a small, well-kept fleet on the Pacific coast of Mexico. Their guests fly in from California, Europe, and the interior — they want the boat, the captain, and the day clearly priced before they reach for the credit card.

We rebuilt the public site as a bilingual Next.js app with a real availability calendar, a quote-builder that prices by yacht / hours / extras, and Stripe Checkout for the deposit. Spanish-first, English a peer, not an afterthought.

The visual brand stayed minimal on purpose. Big imagery, generous space, one ink colour, one accent. The yachts carry the page; the chrome stays out of the way.

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