Growth labs · experiments
Prove it small before you build it big
Short, sharp experiment cycles: a landing page, an A/B test, a funnel instrumented honestly, so you learn what moves the needle instead of guessing.
What this engagement actually looks like, start to ship.
A growth lab is a short cycle, not a retainer: a high-converting landing page, an A/B test with real variant builds, event tracking you can trust, and a readout with clear next steps. The output is evidence, not opinions.
We set up analytics honestly, event tracking rather than vanity dashboards, ship variants fast, and read the results with you. Then you decide what to double down on with data in hand.
Scoped, priced, and shipped before.
Every potion, fully labeled.
- 01High-converting landing pages
- 02A/B test setup + variant builds
- 03Event tracking + honest analytics
- 04Funnel + conversion instrumentation
- 05Readout with clear next steps
Boring tools, on purpose.
We pick tools for how they behave in year three, not for the launch-week demo. Here is what we reach for in this work, and the one-line reason each earns its place.
- Next.jsLanding pages that load fast enough to not cost you the conversion.
- GA4Event tracking set up to answer a question, not to fill a dashboard.
- VercelShip a variant in minutes and split traffic cleanly.
- TypeScriptEven a throwaway experiment is less likely to lie when it’s typed.
- StripeWhen the experiment is a real checkout, we instrument the money too.
Small bets, quick reads
Before you build something big, prove it small. Growth labs is short, sharp experiment cycles: a landing page, an A/B test, a funnel instrumented honestly, so you learn what actually moves the needle instead of guessing.
A focused landing page or test usually ships in days, not weeks. The point of a lab is speed: small bets, quick reads, then double down on what works.
Analytics that don’t lie
We set up analytics you can actually trust: event tracking tied to the decision you are trying to make, not vanity dashboards that go up and to the right no matter what. Then we read the results with you and write down what to do next.
The deliverable is evidence and a clear recommendation, not a slide deck of maybes.
How we scope and price
Experiments are priced to be cheap enough to run several: a fixed, small scope per cycle, so the cost of learning stays lower than the cost of guessing.
- One hypothesis, one build, one honest read per cycle
- Event tracking and instrumentation set up before the test goes live
- Variants shipped in days, not weeks
- A readout with a clear recommendation, then you decide
Tell us the hypothesis and we’ll scope the smallest test that answers it on a quick call.
Common questions.
01How fast can you turn around an experiment?
A focused landing page or test usually ships in days, not weeks. The point of a lab is speed: small bets, quick reads, then double down on what works.